Available sizes: 32, 43, 50, 55, 65, 75, 85, 98 inches

As an integrated terminal integrating high-definition display, touch interaction and intelligent control, touch integrated machines have broken through the application boundaries of traditional equipment and deeply penetrated various industries, thanks to their core advantages of intuitive operation, high functional integration and strong scenario adaptability. By adopting touch technologies such as capacitive (for mainstream commercial scenarios) and resistive (for harsh working conditions), combined with multi-system compatibility, they have achieved a leapfrog upgrade from single information display to full-process intelligent interaction, serving as a core hardware carrier in the digital transformation of various sectors. The following elaborates on their application scenarios, practical value and implementation key points by industry.

In the tide of retail digital transformation, touch integrated machines have become key interactive touchpoints connecting brands and consumers, effectively promoting the transformation of marketing models from "one-way information transmission" to "immersive interactive experience". Meanwhile, they provide data-driven operation support for merchants to help reduce costs and improve efficiency.

Large-size (65-100 inch) touch integrated machines are deployed in shopping malls, department stores and other venues, integrated with 3D indoor navigation and AR live-view functions to accurately address the issue of customers locating stores. A single touch can generate the optimal route, with real-time passenger flow heat maps overlaid. Practical application data shows that the average time for customers to find stores is reduced from 15 minutes to 7 minutes, boosting the fitting room utilization rate by 25%. In high-end brand zones, 4K UHD screens enable 1:1 high-fidelity reproduction of product details. Equipped with AR makeup trial and gesture zoom interaction features, the makeup trial conversion rate of a leading cosmetics brand’s zone has increased by 40% compared with traditional setups. For jewelry, home appliances and other categories, 3D model visualization is available, allowing customers to touch and rotate to view product internal structures and core parameters, effectively raising the consultation conversion rate by 30%.

21-32 inch touch integrated machines function as self-checkout counters and intelligent ordering terminals, widely applied in high-frequency consumption scenarios like supermarkets and catering outlets. Customers can independently complete scanning, payment and order modification, with order data synchronized to the kitchen or cash register management system in real time, effectively eliminating manual accounting errors. This helps the catering industry increase table turnover by 25% and reduces queuing pressure in supermarkets by 60% during peak hours. Taking Shanghai Shifang’s 21.5-inch vertical model as an example, its daily order processing volume in catering scenarios is three times that of traditional cash registers, supporting multiple payment methods with a transaction success rate of 99.9%. In unmanned retail scenarios, the equipment can be linked with AI cameras and smart shelves to build a closed-loop operation model of "grab and go with seamless payment".

Precision scenario-based marketing is achievable through split-screen display and passenger flow sensing technology: the main screen plays new product videos, while the secondary screen shows limited-time discount countdowns and interactive lottery QR codes, supporting 3-minute simultaneous material updates across all mall devices. During a new product launch of a fast fashion brand, the daily interactive clicks on the devices exceeded 5,000. By connecting external cameras with facial recognition algorithms, gamified interactions such as AR photo check-ins and brand Q&A are automatically triggered when customers approach. A brand pop-up store in Hangzhou recorded over 500 daily photos through this feature, driving social media exposure to over 100,000 impressions. Additionally, the equipment can be linked with electronic shelf labels to realize one-click synchronization of promotional information, with inventory-warning products automatically highlighted in red, helping supermarkets reduce complaint rates by 60%.