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Product Identity & Shelf Appeal
• Clean white body = hygiene, purity, “clinic” or “salon-grade” cue.
• Contrasting blue lid creates a fresh, water-inspired color block that stands out in a sea of neutral packs and supports sub-line differentiation (e.g., Hydrating = blue, Repair = red).
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Primary Barrier & Preservation
• High-density PE or PET bottle provides an inert, moisture-vapor barrier, keeping surfactants stable and fragrance from migrating.
• Blue PP flip-top or disc-top cap gives an airtight seal, prevents leakage in transit, and reduces oxidation of actives like panthenol or botanical extracts.
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Controlled Dispensing & Ergonomics
• One-hand flip-top or push-button opens to a 2-3 mm orifice, delivering the ideal 3–5 g dose for medium-length hair while limiting waste.
• Smooth cylindrical body plus slightly textured lid allow secure wet-hand grip; 250–500 mL sizes balance handling comfort with shower shelf footprint.
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Brand Communication Surface
• Wide, smooth label panel supports high-resolution graphics, ingredient call-outs, and QR codes for tutorials or sustainability stories.
• White substrate enhances color vibrancy of printing and hot-stamping accents.
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Sustainability & Logistics
• Mono-material PE/PP combination is 100 % curb-side recyclable; both bottle and lid can be produced in up to 100 % PCR resin without color shift.
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Regulatory & Safety Compliance
• Meets EU, FDA, and ASEAN cosmetic packaging standards; cap can incorporate tamper-evident band or child-resistant closure if required.