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Color Psychology
• Instantly conveys trust, freshness and a “clean-beauty” aura; ideal for skincare-lipstick hybrids or SPF formulas.
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Gender-Neutral Appeal
• Soft sky or deep navy tones break the pink-red cliché, welcoming male, Gen-Z and non-binary shoppers.
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Shelf & Feed Contrast
• Against a sea of warm tones, blue becomes a visual anchor on shelf and a scroll-stopper on social feeds.
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Shade Harmony
• Pairs flawlessly with berry, mauve, denim and metallic bullet colors, signaling cool undertones and modern edge.
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Customization Ready
• Flat, smooth 360° surface accepts metallic foil, holographic film or minimalist debossing without distortion.
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Sustainability & Portability
• Slim 8 mm profile slips into pockets or tech cases; mono-material PP supports refill inserts and curb-side recycling.